The innovations of Dov Moran, Amir Ban, and Simon Litsyn, while working at M-Systems, drove the creation of the USB flash drive, the world’s most popular portable memory device. Prof. Litsyn introduced signal processing techniques that provided increased memory density to significantly reduce the cost of flash memory devices. The original USB flash drive, called DiskOnKey, was introduced by M-Systems in 2000 and quickly replaced the floppy disk for storing and transferring data. M-Systems was acquired by SanDisk in 2006.
An IEEE Senior member, Prof. Litsyn is a professor with the School of Electrical Engineering, Tel-Aviv University, Israel.